• €110

• 125 designs

• 45 designers

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Logo Design Brief

GUARANTEED PAYMENT

osteobionix, a medical device start-up company, needs a logo design.

osteobionix is a company dedicated to advancing the standards of care for people suffering from cartilage or bone loss. Cartilage and bone loss may result from a variety of causes including osteoarthritis, trauma and tumor and can severely affect a person’s lifestyle.

osteobionix wants to provide people suffering from cartilage or bone loss with innovative, high-quality, proven, customized solutions, which can help them regain the lifestyle they deserve.

osteobionix collaborates with surgeons in designing and manufacturing reliable, cost-effective solutions, which take into account the uniqueness and complexity of each single surgical case.

osteobionix strives to be an industry leader in the progressive paradigm shift from replacement to regeneration in cartilage and bone surgery.

Target Market(s)

Orthopedic surgeons
Spine surgeons
Neurosurgeons
Maxillo-facial surgeons
Thoracic surgeons
People suffering from cartilage or bone loss

Industry/Entity Type

It Company

Logo Text

osteobionix

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Avenir Next Condensed Ultralight

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• osteobionix is written ALL LOWERCASE
• Corporate font is Avenir Next Condensed UltraLight (see attachment) - this does not necessarily mean that you have to write the logo text in this font, but DO take it into consideration to avoid mismatches between logo and adjacent text in marketing collaterals.
• The logo design should be an ABSTRACT MARK + COMPANY NAME
• The logo design should be ABSTRACT, i.e. it should not be directly connected to the products we manufacture.
• Logo design COLORS should be either
• - Orange, HEX #DA7B08, RGB (218, 123, 8)
• or
• - Green, HEX #2B786D, RGB (43, 120, 109)
• or a COMBINATION OF BOTH (see attachment)
• You are free to choose Orange or Green or Orange/Green, but please stick to the HEX/RGB specifications.
• Shading and secondary details in GREEN or ORANGE (same hue as the above listed colors and different value/brightness or saturation) are allowed
• Use of black or grey for text and/or shading is allowed
• The logo design should:
• - BE SCALABLE, i.e. look as good on a business card as on a wall poster
• - work well on both a light and a dark background
• - work well in monochrome black or white

Nice to have

• The logo design should communicate:
• INNOVATION
• SPEED
• EFFICACY
• TRUST
• COLLABORATION
• osteobionix works with porous metal (see attachment) and METAL POROSITY might be used for inspiration. This is NOT a requirement and metal porosity inspired designs will not be necessarily preferred.
• Other concepts which can be useful for inspiration are BIOLOGY and REGENERATION

Should not have

• Please refrain from using trivial icons such as arrows, globes etc.
• Please avoid too complicated designs. We love it simple.

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Files

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