• NZ$150

• 204 designs

• 53 designers

---

Logo Design Brief

We've had a logo design for 14 years now that's getting a bit tired. We'd like a new design that is simple, fresh and not clichéd. (So we don't want leaves, young sprouting plant etc!). The event celebrates young horticulturists who are leaders in their respective fields, so it's more about leadership and excellence. The logo doesn't need to include any visual elements - it could be just a clever typeface (although we're open to nice simple visual elements too).

Here are some must-haves:

The logo text (Young Horticulturist of the Year | Kaiahuone Rangatahi o te tau) needs to be easy to read.
Logo typeface must not be handwritten style. No Comic Sans font or fancy script.
Must fit 16:9 video aspect ratio - so not too tall or too wide.
We will obviously need to change the line '2017 Competition' to 2018, and the year should be clean so it can be easily updated each year.

'Kaiahuone Rangatahi o te tau' is our bilingual (in this case Maori) version of the main title:'Young Horticulturist of the Year', so this needs to linked closely to the main title, whereas 2018 Competition can be on a separate line.

The design will be used for email signatures, artwork, banners and our website.
Please feel free to ask any questions :-)

Target Market(s)

Event Sponsors (Horticulture Companies), young people 20-29

Logo Text

Young Horticulturist of the Year | Kaiahuone Rangatahi o te tau 2018 Competition

---

Logo styles of interest

---

Font styles to use

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The logo text (Young Horticulturist of the Year | Kaiahuone Rangatahi o te tau) needs to be easy to read.
• Logo typeface must not be handwritten style. No Comic Sans font or fancy script.
• Must fit 16:9 video aspect ratio - so not too tall or too wide.
• We will obviously need to change the line '2017 Competition' to 2018, and the year should be clean so it can be easily updated each year.
• Needs to integrate easily into marketing material
• Transparent background please (we will use on white backgrounds)
• Vector file please.
• 'Kaiahuone Rangatahi o te tau' is our bilingual (in this case Maori) version of the main title:'Young Horticulturist of the Year', so this needs to linked closely to the main title, whereas 2018 Competition can be on a separate line.
• Cheers!

Nice to have

• Simple, not ornate or complicated. Not too much fine detail
• New colours (no need to stick with current colour scheme)
• Preference for thinner modern typefaces, not heavy bold type.
• Flat design like iOS or Google Material Design

Should not have

• No handwritten style fonts
• No cliches like leaves or sprouting plants
• No imagery behind the text - text should be clear and easy to read.
• Prefer not to have drop shadows or old-school 3D

---

Files