• US$150

• 14 designs

• 6 designers

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Packaging Design Brief

design a basic POS display for mascaras. the stand will feature 24 peices of designer mascaras --these may be different brands, but will be from major brands like bourjois, max factor, loreal and/or maybelline. I am completely open to different types of designs, imagery and graphics. this will go in a large number of hypermarkets in Central Europe. The display is quite small and the shelves are filled will all sorts of popping colours so it will be a bit challenging to make it stand out and be noticeable. the mascaras are typically all black. we will be selling designer mascaras for 50% of the typical retail price.

Target Market(s)

Czech republic -- hypermarket shoppers, women between 16-45

Industry/Entity Type

Hair And Beauty

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• the buyer has requested a plain silver/grey POS piece (no graphics). I know this will look horrible and shoppers will not find the offer appealing or even notice the display. i think it should have some interesting pictures, a bit of color and really pop on the shelf. probably good to have a price window that can be filled in (circle or other) I would like to show her what design crowd can do!

Nice to have

• if you can do one with the background color they want, great, but not a requirement.

Should not have

• we cannot use brand names due to trademark infringement, but words like designer mascaras or fashion mascaras can be used.

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Files