• C$300

• 272 designs

• 115 designers

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Logo Design Brief

Hi!

We require a modern, elegant logo to act as the center of our branding universe on web, print and swag. We are a Real Estate Group of high performing Realtor's and online marketing experts that specialize in the marketing and sale of distinctive real estate in an area known for it's natural beauty, four season appeal and sophistication. The name of our group is The Georgian Bay Group

We are looking for a logo that features our company name and a distinctive icon that eventually could be used on its own to represent the brand as well as our corporate profile images for social media accounts.

Icon can be stand alone, within a circle, square or other shape.

While we are a luxury brand we don't want anything overly precious, gran or ornate. Prefer elegant and minimalist that can stand up in black and white and smaller scale.

While we are a real estate company we do not want anything literal integrated into the icon - no houses, buildings etc

Ideally nothing overly masculine or feminine

Orientation of the logo should be two fold.

Version 1) Icon on top, Georgian Bay Group below. Group can be on a separate line from Georgian Bay

Version 2) Icon to the left, Georgian Bay Group to the right. Group can be on a separate line from Georgian Bay

We are not looking for something over the top colourful. Given our desire for something fairly minimalist it should look great as black and white or other two colour combination.

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Some loose individual ideas for the icon - please don't be creatively boxed in by these suggestions and they are not meant to be combined.

1) Clever use of the letter G, GB or even GBG
2) Single White Pine Tree - prevalent in our area
3) Water/waves -our entire market areas are located along beautiful Georgian Bay, Ontario Canada
4) Four seasons
5) Locally significant icons that could be combined somehow (snowflake, hills, sun, water)

I am also including a link of different icons I have favourited. None were good enough but should provide some assistance.
https://www.shutterstock.com/collections/72542292?verification_code=ca0e71e893f106e1b448f5fe5eedd4ba&utm_source=collections&utm_medium=copylink&utm_campaign=lightbox

I look forward to working with you!

Regards,
Rob

Target Market(s)

Age 35-70 owners or purchasers of higher end, primary and vacation homes and condos in Southern Georgian Bay, Ontario Canada

Industry/Entity Type

Real Estate Development

Logo Text

Georgian Bay Group

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Distinctive Icon - See attached image for some ideas I was playing around with.

Should not have

• Please no references in the icon do literal real estate - so no roofs, homes, buildings etc.

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