• US$400

• 53 designs

• 23 designers

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Logo Design Brief

We need a high resolution logo for a new middle school opening in Washington, D.C. The name of the school is KIPP DC: Northeast Academy. This school serves low income, at risk youth in some of Washington D.C.'s lowest performing neighborhoods. We belong to a network of 12 other schools in Washington (www.kippdc.org). Our final design should communicate our commitment to our students, our community and our culture. At Northeast Academy, we value Innovation, Excellence, Grit and Pride. The foundation of our school is built on fantastic literacy instruction, regular access and use of new media education learning tools/blended learning and a commitment that each of our students will attend a 4 year college.

Our Vision Statement:
KIPP DC Northeast Academy teaches students to be innovative leaders and learners who are successful in high school and college. We read, write, solve, question and challenge ideas and are always proud of ourselves and our families. We are a community of learners who celebrate our history, our culture, and every member of our team and family.

Likes:
Colors: I really like the color palette of the new iPhone 5c (http://bit.ly/18YEL7y)

Requirements:
1. KIPP DC: must come first in the logo, this is our parent organization. KIPP DC: must be in Whitney or Thesis Sans font. Font spacing, size, thickness, and color is open.
2. Northeast Academy must come second in the logo and must be in Whitney or Thesis Sans font. Font spacing, size, thickness, and color is open.

Target Market(s)

Audience...
1. Parents and Families
2. Young People (Ages 10-20)
3. Community Supporters/Funders

Industry/Entity Type

High School

Logo Text

KIPP DC: Northeast Academy

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Requirements:
  1. KIPP DC: must come first in the logo, this is our parent organization. KIPP DC: must be in Whitney or Thesis Sans font. Font spacing, size, thickness, and color is open.
  2. Northeast Academy must come second in the logo and must be in Whitney or Thesis Sans font. Font spacing, size, thickness, and color is open.
  

Nice to have

• Crisp, clean lines that communicate innovation and new age tech. Steve Jobs and Apple is a major driver in my vision design.

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Files

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