Paws N Wings -Logo Design for social enterprise supporting pets and animals in need
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Logo Design Brief
Updated Brief on Sun 04 March 2018(Refer to attached document)
Paws N Wings - Logo Design for social enterprise supporting pets and animals in need
We are creating this project for a logo design for a social enterprise business idea we are working on
Name: Paws N Wings
About Us: Paws N Wings, will be an online/mobile platform designed to connect animals in need with animal welfare groups (AWGs), animal lovers and commercial organisations. The platform will enable animal lovers and AWG to support the animals in need with just a click.
The three key areas we will be focusing on will be rehoming animals, helping find lost pets and supporting appeal for help (medical / financial assistance). In the future we hope to bring features to enable donation for causes/conservation efforts that support wild animals
Geographical Reach: We aim to start in APAC (Particularly India/SG/Malaysia/Japan), however the business has global ambitions.
Design Specifics
We would like something that would show how the platform makes it easy for people to make a positive difference for animals in need.Some initial ideas that we thought about are in the attached file. Having said that, we are open to your creative and minimalistic ideas.
Note:
1. The website model/template we have chosen is white background with minimalistic design.
2. We will be posting a lot of photos in Instagram and FB and we are planning to add this logo in each photo we post (hence we would like the logo to be in colour/Black and white/Transparent background).
Target Market(s)
Animal Lovers/Animal Welfare Groups/Animal Shelters/Pet industry Players
Industry/Entity Type
Pet Care
Logo Text
Paws N Wings
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I would like the logo to be unique, modern, minimal, creative and professional
- High Resolution
- Logo Transparency
- Social Media- Supported
- Vector File
- Source File
Nice to have
- Stationery Designs