Website design for online service business

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This customer received 36 web designs from 8 designers. They chose this web design from pb as the winning design.
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Web Design Brief
The company provides the following services:
1 - consultancy services on existing products (like sharepoint and office 354)
2 - Coaching services - Coach someone on services like using/developing features with existing products, or teach how to be more productive, or improve their business using automation, etc
3 - Training
- Online training on demand on existing products via skype (like in Sharepoint and office 365)
- Online courses through videos lessons and scripts by offering information products where people will need to register and pay in advance to access the online course. (productivity courses for example)
- The goal is for clients to book time with me for one of those areas without too many clicks.
- Clients will be able to Book time using an integration (it would be good to have the layout integrated with the site.) with this https://outlook.office365.com/owa/calendar/OptimizingIdeas1@optimizingideas.onmicrosoft.com/bookings/
- there will be areas for which i whish to build a VIP mailing list. It's referenced on the wireframes
References:
https://www.iwillteachyoutoberich.com/about/about-ramit/
https://www.trialandeureka.com/
https://sharepointmaven.com/
Updates
Designs look the same
Target Market(s)
- Small businesses
- Freelancers
Industry/Entity Type
Business
Number of Pages Required
5+ page
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have the design optimized to the less clicks possible to achieve any action
- The colors of the site should follow the logo (provided in attach)
- It should use other color that belong to the same pallet of colors
- Should contain colors that incentivizes people to click and book something
- Images and backgrounds should be made available
- All images sizes and colors should be provided to be able to develop the site according to the design
Nice to have
- The bookings for the time should be integrated within the design. If not possible a redirection to it can work as well.
Should not have
- Links to social media
- Pop-ups
- Intrusive navigations (like navigation bares on the left or right hand side)
- Should not be a template used by many people