3 Parts Spoken Press Book Cover for: "Aging Done Smart"

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This customer received 132 book cover designs from 21 designers. They chose this book cover design from Designanddevelopment as the winning design.
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We are a publishing company who plans to launch the book, Aging Done Smart, An Easy Pocket Guide to Legal, Financial and Emotional Health in late 2018. We desire a book cover that creates interest, looks professional and can draw readers to open and purchase this book. Aging Done Smart is an invaluable, self-help book which provides Generation X, Baby Boomers and their families with the following information: steps to obtain valid, reliable wills and trusts, identify and pay for health care, address end of life care and manage grief. (Please see the attached book description for more information about the book contents). The cover needs to have a "wellness", health and healing emphasis but it should not be morbid. Instead, the cover should have an uplifting, inviting and engaging feeling.
The designer should use Photoshop to develop the 5 x 7 cover. Please design the front, back cover and spine using the attached suggested layout as a guide. Use colors that complement the background colors in the author's photo and the logo for the front and back colors. Feel free to change the colors of the black rectangles on the front of the book. We are looking for a design to be added using the suggested layouts but we are open to modifications of the layout provided that all the content in the attachments are used. Below are the specifications needed for the cover:
-Use Photoshop
-Develop a front and back cover for a 5 x 7 format book
-Include the book title, subtitle and author name on the front cover as noted on the front cover attachment
-Include a book title and author names on the spine of the cover
-Use full bleed background if appropriate
-Color correct and resize images as necessary
-Insert logo and publisher’s imprint on spine and back cover as noted in attachments
For designers who are successful with this contest, we will primarily consider you for future projects.
Thanks!
Updates
Went on vacation/holiday
Target Market(s)
Generation X, Baby Boomers and their families
Industry/Entity Type
Book Publisher
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The designer should use Photoshop to develop the 5 x 7 cover. Please design the front, back cover and spine using the attached suggested layout as a guide. Use colors that complement the background colors in the author's photo and the logo for the front and back colors. Feel free to change the colors of the black rectangles on the front of the book. We are looking for a design to be added using the suggested layouts but we are open to modifications of the layout provided that all the content in the attachments are used. Below are the specifications needed for the cover:
- -Use Photoshop
- -Develop a front and back cover for a 5 x 7 format book
- -Include the book title, subtitle and author name on the front cover as noted on the front cover attachment
- -Include a book title and author names on the spine of the cover
- -Use full bleed background if appropriate
- -Color correct and resize images as necessary
- -Insert logo and publisher’s imprint on spine and back cover as noted in attachments
Nice to have
- N/A
Should not have
- The design should not specifically duplicate the layout samples or include pictures of persons on the cover. We have provided those as a guide; we are looking for innovation and professionalism.