COAST Apparel Project
T-shirt Design Brief
COAST Apparel is a men's sportswear company that started in Pawleys Island, SC in 2008. We are looking to revamp our t-shirt line, and are looking for fresh ideas. Our key competitors include Southern Tide, Southern Proper, Southern Marsh, and Southern Pointe Co.
We are looking for classic southern/coastal designs. Our retailers range from outdoor clothing store to high end men's clothiers. T-shirts will be printed on a pocket tee, so back design must be submitted with a pocket design also.
We are looking to produce several differnt t-shirts designs per season. Designers who submit promising designs will be invited to all future postings.
For more information on COAST please visit http://www.coastapparel.com.
Target Market(s)
16-28 year old males
Industry/Entity Type
Clothing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -Logo or company name must be incorporated somewhere on t-shirt
-Back design and front pocket design