Finish Strong Graphic T-shirt

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This customer received 82 t-shirt designs from 30 designers. They chose this t-shirt design from SIMRKS as the winning design.
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T-shirt Design Brief
You are charged with creating a unique and amazing design framed around our trademark words "Finish Strong". The foundational belief of the Finish Strong attitude is: "It's not what happens to you that matters, it's how you choose to respond that does. Always choose to Finish Strong". The t-shirt will be sold online via www.finishstrong.com. The current logo for "Finish Strong" should not be used. We are looking for a fresh design that immediately communicates the performance attitude found within Finish Strong. The design can incorporate the words or the words can be stand-alone. The design should appeal to anyone that desires to show the world that they choose to Finish Strong. The design does not necessarily have to speak only to athletics. We would like for the design to be a lifestyle brand. Some of the more successful lifestyle brands include: "No Fear" and "Life is Good".
Updates
Project Deadline Extended
Reason: Due to the holidays, we are extended the project to give you more time.
Added Sunday, December 22, 2013
Project Deadline Extended
Reason: extended to allow more time for revisions and new concepts; post holidays
Added Thursday, December 26, 2013
All. The brief was updated to allow for other font treatments. Thanks for your submissions. Dan
Added Monday, January 06, 2014
Friends,
I would like to thank all of the wonderful designers that invested time in our project. We received an amazing array of designs and we have narrowed our choices down to 10 designs. We sent a survey of the designs to our customers today and pending the feedback we get, we will be prepared to select the winning design by Wednesday, January 15.
Thanks again for your participation.
Dan Green, Founder
Finish Strong
Added Friday, January 10, 2014
Target Market(s)
Performance minded individuals that are driven in life to be the best they can be.
Industry/Entity Type
Online
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- the words "Finish Strong". An American flavor. Ability to use design on any color t-shirt.
Nice to have
- Special screen printing options and/or effects such as as a wrap around layout
Should not have
- derogatory language, innuendos, pornographic images or references. No cartoon characters.