Innovative Insurance Company Needs Sharp Logo Design
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This customer received 357 logo designs from 147 designers. They chose this logo design from dotart88 as the winning design.
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Logo Design Brief
We need a logo design for a Berkshire Hathaway owned insurance company in Springfield, Mass. We are considering several different names and will use the designs within this project as one of the final selectors. We recently transitioned from a small administrator of insurance to a full-fledged carrier and want to showcase our innovation and financial stability. The name of the company is: "Greylock Group."
Target Market(s)
Insurance brokers, consumers, millenials
Industry/Entity Type
Insurance
Logo Text
Greylock Group
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- The mockup uploaded to this brief is the logo used in a recent rebranding pitch that most decision makers seem to love. The logo you provide doesn't have to carry these elements, but the idea may help you.