Logo Creation - Evolution
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This customer received 107 logo designs from 34 designers. They chose this logo design from carlomagno as the winning design.
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Logo Design Brief
Current company SponsorshipUniverse.com is evolving and needs an updated logo. There is a new name and domain TheSponsorshipguy.com that I wish to replace/integrate Sponsorshipuniverse as well as LarryWeil.com and SponsorshipGreen.com
My current website is about to undergo a major overhaul. The new direction is from "everything sponsorship" and a focus on selling sponsorships to buying and managing sponsorships for medium size companies that don't have their own expertise. The focus will be on my expertise, bio and blogs.
I prefer logos that can easily be utilized in print, web and other formats. The logo must be primarily horizontal. It also must accommodate a short tag line. I would like the design to include a tagline location in a complimentary font and color.
The tagline may change as cited below. Attached files include a personal photo that will likely be included on the site or something of similar style and some rough notes about my "elevator speech" and what sponsorship is. A lot of it is sports, but it can also include all kinds of events and entertainment.
I tend to prefer styles that are clean and cool, appealing to corporate types, Intricate is out. Historically, I have stylized the name as the logo, but am completely open to symbolism that is adjacent to the name. I want to convey knowledge, expertise, responsiveness and creativity when it comes to getting deals done and activation that works.
Is that too much to ask from a logo. And please, nothing stock looking. I am also fine with abstract as long as it is simple.
Updates
I made a few clarifications to the brief.
Added Friday, December 20, 2013
Project Deadline Extended
Reason: The deadline has been extended in order to properly review recent submissions and to accommodate my holiday schedule. I will not extend the date beyond this. I will use a few days after the closing to review the finalists and will make the selection no later than the end of the first week of Jan. Thank you for your patience. This is the first time I have used Design Crowd and the quality and number of submissions has been beyond my expectation.
Thank you very much. Whether or not your design is selected, I am grateful for your efforts. I sell for a living and have to go to bat many times to get each sale, so I am sympathetic to the challenge. lw
Added Sunday, December 29, 2013
Please not that the deadline has been extended by 4 days to accommodate the missed work days during the holiday and due to the number of designs submitted. Thank you very much for your efforts and patience.
Added Sunday, December 29, 2013
Target Market(s)
This is for B to B
Industry/Entity Type
Events
Logo Text
The Sponsorship Guy - Maximizing Value for Sponsors
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.