• £90

• 43 designs

• 14 designers

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T-shirt Design Brief

We need an eye-catching yet professional design for a t-shirt (not a polo) to promote our pharmacy flu jab service.

We are looking for a simplistic, yet memorable design for our t-shirts. The t-shirts will be purple and the printing will be in two colours only (white and green). Purple green and white are the colours on our logo. The green can be more vibrant so to stand out.

The t-shirt is to be printed on both sides with the front having the image of a hand holding a syringe (without the word vaccine). I thought that it could possible be inside a circle with the text outside of the circle (image "IDEA FOR SHAPE" included as an idea).

Text and image for front
The word 'FLU JABS' in large clear font.
The phrase 'DON'T DELAY GET YOURS TODAY'
Hand holding a syringe inside a circle.

Text and image for back
NHS and Private jabs available without appointment
***PLEASE NOTE THAT I HAVE CHANGED THE BRIEF***
After receiving a few designs it became clear that the images that I provided for the back of the t-shirt were rather uninspiring. It is my fault and I apologise.
I have attached an image (Patient Jab) which I hope will look better or inspire designers to include their own version. I would like the text to read the same as the original brief. I have left the original brief for the back of the shirt below so you can see what it was.

Image of vaccine bottle and syringe (without the word injections) and virus image in one or two colours as needed for printing. These images can be inside a shape if needed to follow the design on the front.

Sleeve
Company logo be amended to show on purple background as shown on stationery example attached.

I have a attached a couple of images of our current t-shirts for an idea. They were provided by a vaccine company and make patients take notice of our service. Although I have given a lot of instructions I am happy for a designer to try and use their own ideas and creativity if it will make the product better. However, printing in two colours needs to be kept so to reduce final costs.

I am more than happy to be contacted if further input is needed.

Thanks for looking at my brief.

Target Market(s)

Customers/patients of all ages who visit our pharmacy and might be encouraged to have their flu jab with us.

Industry/Entity Type

Pharmacy

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Design must be clean, legible and clear for our patients to see.
• Be able to be printed in two colours (white and green preferably) on a background of purple.

Nice to have

• It would be nice if our logo could be tied in if it fits the design so that it looks bespoke. Not vital though.
• The font for our logo is Orkney by the way.
• I can post a sketch idea if that helps, which I doubt it would!
• If you think you have better images I would be willing to consider them.

Should not have

• We don't want an overly 'busy' design. It needs to be simple, classy and able to get the message across.

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Files

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