• US$140

• 29 designs

• 4 designers

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T-shirt Design Brief

COMPANY NAME: LIVE IT UP

TASK DESCRIPTION:

We are a social enterprise company. We want to sell T-shirts in order to raise funding and awareness for humanitarian causes. For that we need designs which are something unique, original, cool, contemporary and inspiring. To start off, we want to get started with kids t shirts only but they need to be gender neutral preferably.
Our slogan is "Elevating lives". The design needs to include 3 things;

1) The Live it up logo placed freely on top center or tilted on the top sides of the image in a way that fits nicely with the image;

2) The image of an animal (gorilla, ant, lady bug, and cat – and maybe others) but the animal needs to be superimposed with some human quality. Check the attached samples that we found on google images.

3) a sub-message on the bottom of the image somewhere that starts with Live to…. (something positive or good) that matches whatever thing the animal is doing. In essence, it is a call to action for kids to elevate their lives by living to do something good.

The "cool" and "hip" and "trendy" factor is extremely important here! Nothing conventional or cheesy please!
All the designs must have some consistency to them so that when we see them, it should be known it is our company. LIVE IT UP! (so even if you remove the logo and sub-message and just look at the images, one should be able to know that they are all related. A perfect example of this is the company www.lifeisgood.com Look at all their t shirt designs. They are all consistent in style such that even if the name life is good is not printed on the t shirt you can still sense for the design what brand it is if you are familiar with the brand. I always know if someone is wearing a life is good t shirt even if it does not life is good on it. Get my point?

NOTE: FONT SHOULD BE STEREO HI FI

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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