• US$310

• 254 designs

• 103 designers

---

Logo Design Brief

We need a logo design for the new "Crowd-AI Lab" at Penn State University.

"Crowd-AI Lab" is a research lab that studies Crowdsourcing (Crowd), Artificial Intelligence (AI), and Human-Computer Interaction (HCI). In a high level, we create computer systems that combine human workers and automated AI to provide services that today's AI still can't do alone. One of the most famous example is Chorus (http://talkingtothecrowd.org/), a chatbots that can actually hold long, sophisticated conversations with users.

Crowd-AI lab is led by Kenneth Huang: http://kennethhuang.cc/

Target Market(s)

PhD students, master students, IT companies, etc.

Industry/Entity Type

Laboratory

Logo Text

Crowd-AI Lab

---

Logo styles of interest

---

Font styles to use

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• (1) The logo will be used in our website, sticker, and Twitter account profile picture. So the logo needs to look good when (1) it's put in a circle shape and (2) it's small (since users will see the logo from their phones or small laptop screen).
• (2) We want the background to be white; We also need a favicon.ico version of the logo with a transparent background.
• (3) Keep the logo simple. We'd like to use no more than 3 colors.

Nice to have

• (1) In the logo, you can visually imply a combination of "human/crowd" and "AI/machine".
• (2) While we're a research lab in university, we don't want the logo be too formal or serious. We'd like it be friendly or even a little bit cute. The followings are some example lab/research logos we like:
• a. Makeability Lab: https://twitter.com/makeabilitylab
• b. Cro-Ma Lab: http://web.eecs.umich.edu/~wlasecki/croma.html
• c. Chorus: https://talkingtothecrowd.org/
• (3) We like cats! It would be lovely the logo can be in a cat shape or some visual clues of a cat.

Should not have

• (1) This is a computer science lab, not a chemistry lab. So I prefer not to have a flask or microscope in the logo.
• (2) The logo needs to be recognizable without text ("Crowd-AI Lab") when necessary. No one can see the text from distance.

---

Files

Download all files - 0.2 MB