• A$150

• 325 designs

• 132 designers

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Logo Design Brief

We are a DNA sequencing venture (citizen science) that uses DNA contained within seawater to tell a story about the fish in the sea. We are looking for clean (uncluttered) logo that conveys water and DNA with the seahorse as a central premise. We would like the words to form the basis of the design. With a seahorse/helix logo in the mix with the text.

Target Market(s)

This is a citizen science project - need to appeal to School aged students (12-18 years)

Logo Text

Sequence Our Seas

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Must have the words “Sequence Our Seas” (the name of the venture)
• - There is a strong aquatic theme to what we do – we do like blue to represent water. Maybe Blue/Greens.
• We would like a seahorse to be integral to the design – it is one of species we target.
• Would ideally have a DNA helix in the design – DNA is core to what we do.
• We like the idea of the tail of the seahorse becoming a helix.

Nice to have

• Ideally We would like it to work on both contrasts (i.e light on dark, dark on light)
• Also open to the idea that the seahorse becomes the “S” in the text

Should not have

• too much clutter

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Files

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