Logo / graphic charter for a Scandinavian start-up selling high quality clothes for children

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This customer received 90 logo designs from 32 designers. They chose this logo design from edo 5 as the winning design.
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We need a logo and graphic charter / graphic profile for a new Company based in Stockholm, Sweden called Tiger & Friends. The Company will sell organic, high quality clothes for Children 0-8 years on Internet. There will also be a few pieces for men/women although focus is on childrens wear. Therefore the graphic profile design shouldn't be too childish. We have a text logotype but need: 1. an illustration to use with the logo 2. a simple animal (preferably a tiger) to use on clothes, labels etc as a "second" logo 3. A design to use on clothes, labels etc with a symbol (see attached examples). We like navy but are open to designs in other colours as well.
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Fashion
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