• US$320

• 13 designs

• 8 designers

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Graphic Design Brief

Create a retail sign with a retro feel for a metal-trend eyewear collection launching at a national eyewear chain. The sign should incorporate the logo text as "retroSPECtive" - in an eye-catching way.
The sign will be placed above the eyewear collection - see attached brief for eyewear designs.
We are looking for a point of purchase retail sign that draws the eye and tells the customer that this is a special and exclusive eyewear collection.

Target Market(s)

Eyeglass wearers at large national chains. Women 18-34 years old

Industry/Entity Type

Eyewear

Logo Text

retroSPECtive

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Bold and eye-catching design that incorporates the logo text - can be either graphic design/illustration or a model layout (I can purchase rights from photo sites as needed and my team can digitally drop glasses on the image as needed). The design should encapsulate the youthful trendy vibe from the eyewear collection as well as looking appropriate in a large retail chain.

Nice to have

• Metallic fonts - highlighting that it's a metal eyewear collection.
• Retro look and feel

Should not have

• Any sexual design - cleavage, etc.
• No neon or bright colors, think vintage colors

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Files