• A$300

• 216 designs

• 127 designers

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Logo Design Brief

We require a business logo design on behalf of our business partner, Gippsland Automotive Services.Gippsland Automotive Services is an automotive servicing and repair business (car mechanics) that provides services to customers located in the regional town of Morwell, in Gippsland, Victoria, Australia.We would like a new logo designed that will be a true representation of this business. The business focuses on delivering automotive services (as mechanics) predominately to families and we would like our logo (and corresponding colors) to represent this demographic.We are definitely open to changing our business color scheme, as we feel these current colors do not truly represent our demographic of being “family friendly”. For this project to be successful, we need the following to be provided:1. Logo to be an independent image (separate from any text);2. The logo to be “family friendly” in design, with color scheme to match this demographic;3. Separated text of “GippsAuto” to be incorporated in the design;4. The tagline text “Safe cars, safe families” to be incorporated in the design;5. The design MUST be in a format that can be altered in Photoshop (PSD) so that changes can be made if needed;We are very open to the artist’s own unique designs. We strongly encourage all participants to utilize their individual creativity and to submit any designs that they think will hit the mark regarding the outlined project.The business’s website can be found at: https://www.gippslandautos.com/ (for your reference)

Target Market(s)

Regional / Country Families

Industry/Entity Type

Automotive

Logo Text

Logo to be an independent image, with text incorporated that says "GippsAuto" (title of the business) and the tagline of "Safe cars, safe families".

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 1. Logo to be an independent image (separate from any text);
• 2. The logo to be “family friendly” in design, with color scheme to match this demographic;
• 3. Separated text of “GippsAuto” to be incorporated in the design;
• 4. The tagline text “Safe cars, safe families” to be incorporated in the design;
• 5. The design MUST be in a format that can be altered in Photoshop (PSD) so that changes can be made if needed;