Pets Need Logos Too! Vet Hospital Logo Needed.

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This customer received 321 logo designs from 122 designers. They chose this logo design from victor2 as the winning design.
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Logo Design Brief
Re-naming/re-branding a newly purchased vet hospital - starting with logo.
We provide veterinary care for pets (dogs, cats & ferrets primarily), including spay/neuter and wellness services (vaccines, deworming, dental care), surgery, weight/nutritional management, pain management.
Our services may expand in future to include a variety of other aspects of veterinary medicine to further promote a healthy, pain-free life.
Updates
We will be contacting a few designers for some minor revisions to the current designs to see if we can get exactly what we are looking for. We did however, get A LOT of designs that were too busy and/or did nothing to set us apart from every other vet hospital (ex picture of dog, cat, and medical cross). This was all outlined (with many logo examples) in the file we provided. It would be great to have receive some more unique logos or logos that incorporated imagery into the font. We were surprised that very few designs included any imagery for the word “forward.”
Target Market(s)
Women make most pet decisions in the home. A lot of millennials, but age may range from 18-70s.
Industry/Entity Type
Veterinary
Logo Text
Healthy Paws Forward Vet Hospital
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Name: Healthy Paws Forward Vet Hospital
- - CLEAR & EASILY READABLE FONT (including if logo is printed small) (i.e. no overly abstract font or small font)
- - Shades of blue & black preferentially, green or red.
- - Horizontally-shaped logos may work better than vertical
- - Incorporate imagery to reflect healthy, paws, and forward to set us apart from other vets.
- *** PLEASE read attached file for more details.
Nice to have
- - Unique!
- - Maybe work some of the images into the font... not required, but I do like ones I've seen using this idea.
Should not have
- - No fancy/abstract or small/faint colored font that makes it difficult to read
- - No pink, purple, or blue/orange or blue/brown combo
- - Not too busy, overly cartoon-ish and no medical cross, leaf or hand (latter are for human medicine, not vet)
- *** PLEASE read attached file for further details.
- We will NOT select a logo that looks similar to those in the attached file that are too busy, too basic or of a standard appearance for our industry (ex. picture of medical cross with a dog/cat).