Plant-Based Logo for food & beverage products

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This customer received 262 logo designs from 71 designers. They chose this logo design from R16 as the winning design.
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Logo Design Brief
We are a food safety/certification company and require a logo which will go on front of package for a variety of food and beverage products. The products are free from animal ingredients and are all therefore plant-based (vegan). Please look at what is currently used for vegan and plant-based logo's as not to copy them. Also, incorporate the idea of the "informed choice" wording and image as per the attached. The use of colour/mono are your discretion.
Target Market(s)
Traditional consumers attracted to healthy products.
Logo Text
Must include "Informed Choice" and "Plant-Based". Could include "100%" and/or "Certified".
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.