Illustrative Graphic Design for dust extraction business

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This customer received 19 graphic designs from 12 designers. They chose this graphic design from WeDare as the winning design.
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Graphic Design Brief
AirBench manufacture downdraught benches. These products are workbenches, which draw in dust and fumes through the top, clean the air, and blow cleaned air out of the bottom. We have always used a very graphic illustration to show how this airflow works, and introduce users to the concept of AirBench. We want to update this graphic to match our current design guidelines. Note, in this case, we just want to update the graphic alone - this will be used on exhibition stands, leaflets, marketing, etc.The finished graphic should use FN-Di as the product image, and show dirty air going in at the top, clean air coming out at the bottom. Previous examples are attached, along with our branding guidelines.
Target Market(s)
Engineers, production managers, technical people
Industry/Entity Type
Manufacturing
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- FN-Fi product image as the centre piece.
- Airflow illustration
- Please note. I much prefer the initial designs with arrows representing airflow, rather than a cloud of dust. The circular logo shown in our most recent version of this is the best starting position to take.
Should not have
- Actual dust clouds!