Local Realtors helping sellers and buyers make the right decision

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This customer received 28 newspaper ad designs from 12 designers. They chose this newspaper ad design from bhaska as the winning design.
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Newspaper Ad Design Brief
Looking for an Ad to place in our local paper, that is completely different from the traditional ads we see from realtors. My mother and I are a team and we would like to really stand out from the rest of the ads. Ideally, one that has humor in it would be great. Being that it's the largest investment most people make in their lives, we want to show that hiring us is going to be the best move sellers and buyers will make. With over 50 years of experience as full time realtors between us. We want buyers and sellers to know that they don't just hire their friend or the first realtor they meet. You'll be hiring two full time agents that are in the trenches everyday and know how to help them navigate the ever changing market.
I'm attaching some meme's that I've seen online to give you an idea of what we're looking for in regards to being funny, yet professional. I am also attaching two typical ads that are in this newspaper. We promoting ourselves as Agents, and not homes specifically in this ad. Our head shots will be used as well as our company logo and other contact information. The size of the ad we have reserved is ( 1/2 page vertical (4.7 x 12.25 inches) Please let me know what else I you may need to help
Updates
Timothy Dinan
Sales Associate
timdrealtor@gmail.com
Immediate Response # (908) 472-9801
Westfield East Office
209 Central Avenue
(908) 233-5555
Westfield, NJ 07090
Susan Dinan
Sales Associate
sedinan61@gmail.com
Immediate Response # (908) 400-3918
Westfield East Office
209 Central Avenue
(908) 233-5555
Westfield, NJ 07090
Added Saturday, February 23, 2019
Target Market(s)
Seller's and Buyers of residential property
Industry/Entity Type
Real Estate
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Powerful, yet funny message to our targets
Nice to have
- We would like the ad to attract sellers and buyers
Should not have
- Should not be unprofessional. I know that's a broad description, but if you have to think about it not being professional, then it probably shouldn't be in there...