• A$200

• 260 designs

• 50 designers

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Logo Design Brief

Looking for a logo and brand image for a gut health company that produces Enema bags and other detox products. The company is called “Happy Bum Co. “ I have attached the photo for one of the products - the name is Happy Bum Bags. I will need the design for ones to say happy bum bags, buckets, beans, etc. , For coffee enemas and other natural organic detox at home use. design needs to be organic, soft, approachable, memorable, and feel fresh. Detox, alternative health, natural. name should be featured in logo. should incorporate water theme, water colour possibly and some imagery of a bum or bottom, but again natural health feel is most important. BLUES are preferable on white - maybe a watercolour soft blue stokes in the background with black soft handwriting. Must reflect health, gut health and be catchy, look healthy and inviting and upmarket, boutique. The first two images attached are of what the actual product will look like. and where the design will need to be printed.

Target Market(s)

Women and men age 25-55, natural health, middle class to upper class, health conscious, gut health

Industry/Entity Type

Alternative Medicine

Logo Text

Happy Bum Co. (Est. 2019, Detox & Gut Health Specialists)

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Natural health vibe, beautiful and soft. Please see below new image attached, handwriting and hand drawn style or watercolour background preferred. Very inviting. Logo to be placed on bags, boxes, must be legible. Some colour and imagery would be ideal, again I like that hand drawn and soft style. For imagery a tasteful hand drawn image of an “Bum” would work, or hands in heart shape over bum or belly, flowers or leaves or water decoration could also be incorporated. Could also incorporate a roll of toilet paper, bum cheeks, digestive system, going to the toilet.

Nice to have

• Fun, soft, playful design, memorable, they are meant for water and detoxing. Better health from the inside out make people want to use them, water influence, playful vibe.fresh gut health. BLUE COLOURS, please see below as a guide but feel free to work with different shades.

Should not have

• Too many different colours, too bold text, very corporate feel, word art or clunky very computer gerneated images or icons.

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Files

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