• US$150

• 208 designs

• 81 designers

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Logo Design Brief

We need to update our existing logo. We are a voice, face and behavioral biometrics company that removes the friction users experience when authenticating to access their apps and sensitive data. We call it "zero effort authentication." We do this by combining proprietary R&D in the science of biometrics with advances in AI and anti-spoofing technology to deliver award-winning voice, face, and behavioral biometric software for mobile and web applications. ID R&D enables you to transparently authenticate a user’s identity – in the background with their normal use of your mobile or web app. Imagine a customer typing or speaking their question, “What’s my balance?” and the ability to use that input to provide secure information to their sensitive data with very high accuracy? It’s possible now. We believe the current logo needs to be updated and "polished". Please see the attachment.

Target Market(s)

Banking, partners who sell to financial services, IoT/device providers

Industry/Entity Type

Information Technology

Logo Text

ID R&D

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Please refer to the attached deck - it has all the details!

Nice to have

• A logo that conveys innovation. It should be more masculine than feminine. this is an research company that is heavily invested in the science of biometrics.

Should not have

• No fingerprint iconography - very important to note that the lightbulb graphic is not necessary and we are leaning AWAY from using that as our icon. PLEASE NO MORE LOGOS WITH LIGHTBULBS. It's highly unlikely that we'll choose a logo that includes a lightbulb.

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Files

Download all files - 3.0 MB