Branded T-Shirt for our staff

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This customer received 35 t-shirt designs from 14 designers. They chose this t-shirt design from Rob Baker as the winning design.
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T-shirt Design Brief
Day Out With The Kids is a company that is proud to inspire families to spend more time together and believe that days out can play a big part in a happy, healthy childhood.Our platform is used by families 25,000,000 times a year by families planning their next adventure together.I would like to reward my staff by having a t-shirt printed that represents our brand in a cool and fun way. I don't want anything that feels like a uniform or at all corporate, instead I want something that links back to our purpose and feels like it could be from Threadless or similar. Design must be original and okay for us to recreate in other forums.I have attached the brand guidelines and you can find our website at www.dayoutwiththekids.co.uk but don't be limited by these. We're early stage in many ways and it could be you add something to our brand identity.
Target Market(s)
My team who are mainly aged 25 - 35 and like movies, music and days out.
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must have our logo somewhere in design.
- Must be related to our mission of inspiring more family days out.
Nice to have
- I want something that feels more like a band tshirt or movie poster.
Should not have
- Resemble a uniform or be something that feels like work apparel.