International brand agency needs a logo designed for an innovative new online service.

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This customer received 126 logo designs from 44 designers. They chose this logo design from Cr7. as the winning design.
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Logo Design Brief
We need a logo designed for a new online product we will be launching this year. Our company runs a 'brand health' test online that gives our clients insight into how their brand stacks up against the competition. We would like to have a logo developed that integrates a data insight theme (e.g. charts, metrics) and a health theme (e.g. medical, cardio graph, heart etc.). We would preferably like to see designs that use the colour blue.
Target Market(s)
Marketing managers, Brand managers, Research / Insight managers of small to medium businesses.
Industry/Entity Type
Market Research
Logo Text
Brand Health
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must clearly communicate that this is a market research / data service, but I like the idea of mixing in a medical theme into the logo design as the service is diagnosing the health of a brand.