Logo Redesign
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This customer received 145 logo designs from 53 designers. They chose this logo design from khoki 2 as the winning design.
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Logo Design Brief
*UPDATED BRIEF*
Please see updated attachment. Note that we want to keep the current colour scheme and typography. What we want is for you to re-create a similar visual element with a cog and excavator silhouette as per the attached (not exactly the same as the attach, we do NOT have copyright approval to use that).
We would like our current logo to be updated with a fresher design and a new visual element. The current excavator element does not print out clearly on our merchandise and our customers aren't always sure what it is. We need a visual element that can be clearly printed on a smaller scale and is obvious as to what it is. Please keep the current green colour and have similar, if not the same, typography.
We provide parts for (mostly) construction equipment and would like to see designs that include a visual element that can represent our core business.
Logo Text
Source My Parts | Construction Equipment Parts Specialists
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- * Keep SAME colour scheme - green, grey, black and white
- * Keep same or very similar typography
- * Recreate the visual logo to something similar. Include a cog shape (with less points/ jutting out parts) and an excavator silhouette (note: we do not have copyright for that exact image but would like to see similar types of designs - and with a bit more simplicity)
Nice to have
- We have updated the attached to show what sort of images we would like to see
Should not have
- Different colour schemes or vastly different typography.
- Please make the image simple so it is easily printed.