Epoxy Coating Specialists redesigned logo

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This customer received 150 logo designs from 77 designers. They chose this logo design from D23 as the winning design.
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Logo Design Brief
We are looking for a logo that shows we have now been in business for 25 years. Something that is easy to read and be put on shirts, business cards, and all marketing materials. We are a company that specializes in doing epoxy floors in the industrial market - including airplane hangars, manufacturing plants, educational, and healthcare facilities. Our website www.epoxyspecialists.com has plenty of pictures. Reusing the existing logo might be a good idea, but we’re not liking the weird shape to the left. A lot of what we do involves using a floor squeegee to put the epoxy on concrete floors (kind of like painting a floor) which might be cool to incorporate.
Industry/Entity Type
Flooring
Logo Text
ECS 25 years or Epoxy Coating Specialists 25 years
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Our catalog of random projects:
- https://photos.app.goo.gl/SK9MFsXmCtQZ615z5
Nice to have
- 25 years
- ECS
- (Epoxy Coating Specialists) maybe
- Paint on the floor that looks like it’s being pushed with a squeegee
Should not have
- Random shapes and figures