• US$150

• 171 designs

• 61 designers

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Logo Design Brief

APods - Logo brief - August 1, 2019What is APods – Company/Product/ServiceAPods is a new modular construction concept focus on the toilet and kitchen pods which branches from Amana Group, a major construction group a proven track record in the UAE and abroad.APods offers a multitude of solutions to developers, architects, and contractors. Our competitive advantage lies in our vast experience in modular design solutions and experience in several sectors such as hospitality, residential, commercial and healthcare.Our APods are manufactured off-site and tailor-made to the client’s specifications. The APods are pre-engineered, pre-fitted, ready-plumbed bathrooms and kitchens, and are delivered ready for installation, the perfect ‘Plug & Play’ concept for the fast-paced construction industry.Target market/AudienceThe target market for APods includes contractors, architects, and developers globally. The logo - requirementsWe produced a logo initially but we did not feel it resonated well with our concept. The business concept is approved and we are now at a stage to initially designing a logo which must:• Stand-alone logo and concept with a modern and contemporary look• Must have a clear statement or slogan to describe what the business is about• Scalable with the right size, color and balance – as a construction company this is important so we need a clear flexible logo for a variety of applications in office and on-site and factoryReferences to look at:Reference websites to look at and understand the concept:https://interpod.com/ I https://www.bathsystem.com/en/

Target Market(s)

Medium to the upper construction market, we are targeting global construction companies, real estate developers & Engineering Consultants.

Sectors: Residential, Hospitality ( Hotels), Health care

Industry/Entity Type

Construction

Logo Text

Apods or apods

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo needs to speak Modern ( Modular Construction method ) New Method of Construction. It is contemporary,
• the Idea is shifting ready-made Pods or you can say units or you can say boxes and installing in a construction building ) Think Box in a box, think various boxes installed in one building, think 3d
• The emblem shall be small or part of the word ( No triangles)
• The LOGO must stand out on a white back ground from a distance

Nice to have

• - Modern
• - Fresh
• - Solid
• - Green
• - Sustainable
• - Fast

Should not have

• - Soft
• - many Colors
• - curves
• - Shapes other than the shape of Pod
• -Triangles
• -Dull

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