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White Wine Label - Mendocino, CA - Chenin Blanc
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This customer received 36 label designs from 14 designers. They chose this label design from Emma Emens as the winning design.
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US$250
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36 designs
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14 designers
Label Design Brief
We're a wine producer based in San Francisco, CA and constantly looking for new label designs for different bottlings. We're looking for youthful, fresh, fun labels that work for both retail and restaurants. Our latest wine is a Chenin Blanc from Mendocino with plenty of fruit and acid - balanced and bright.
No clear design expectation but since the wine originates from Mendocino, elements including redwoods, fog, hillsides, pacific ocean - think cool climate mornings, sunny warm afternoons. Easily to get lost/alone in just a few minutes.
Target Market(s)
Millenial buyers, under 40, $75k+ in income, "wine interested", but not necessarily the most knowledgeable, willing to spend up to $25 retail on a bottle of wine
Font styles to use
Other font styles liked:
- No specific font required
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Front and back label design
Nice to have
- Clean, simple is good, fun colors and/or visual cues that catch the eye are always good. Not necessary, but if there are elements of the label that can build into a logo for the capsule, that would be great - but again not necessary.