• US$400

• 169 designs

• 83 designers

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Logo Design Brief

We need a logo design for a new RV Resort and campground. Camp David RV Resort is a beautiful rustic property, conveniently located to Columbus and Fort Benning area attractions. We will provide a high quality, competitively priced, RV resort conveniently located behind the National Infantry Museum (NIM) with access to Columbus / Fort Benning area attractions. Camp David’s 123-acre rustic area, 25-acre pond, and easy access to the Upatoi Creek and Columbus River Walk trail makes it ideal for a family-friendly campground. Our team will provide a variety of services, with initial offerings including, but not limited to campgrounds, 35 RV full hook-up locations, primitive tent camping area, laundry and bath facilities, camp house, Wi-Fi, fishing dock, nature trail, and pavilion area. We would like to see simple rustic designs that are easily identifiable with the final design communicating the outdoor camping experience.

Target Market(s)

Five market segments were identified that generate demand for Camp David:
• Local RV Owners – RV owners living within a 40 mile radius.
• Regional RV Owners – RV owners living within a 40 and 150 mile radius.
• Super-regional RV owners – RV owners living beyond a 150 mile radius.
• General tourists – visitors traveling to the Columbus area for a specific purpose (attend business conference or athletic events, visit local tourist attractions, or visit friends and relatives).
• Visitors to Fort Benning – visitors traveling specifically to the military installation to attend a military graduation or events, visit the NIM, visit family or friends, or for business meeting purposes.

Logo Text

Camp David RV Resort

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose only greyscale colors for use in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• must be different than local and national competitors

Nice to have

• simple, professional, easily identifiable, would be open to integrate the initials CDRV

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