• £110

• 180 designs

• 87 designers

---

Logo Design Brief

We need a creative, eye catching and strong logo for our Digital Marketing Agency based in the UK. We specifically work with growing small businesses on a fixed price, full service, package basis. The name of our business is: Sprida Which is unique and original. We chose the name because it means, spreading or to grow. Which is what we do for businesses. We believe that a joined up marketing solution, brings better results for businesses and customers - we call this Omnichannel. Our band colour is blue, Hex code: #4cc0df. Please use this as our core colour! Some other colours we use is: Dark blue, hex colour: #415567 Light grey, hex colour: #f5f5f5 You can more ideas of our brand identity from our, in-development website. http://new.sprida.co.uk/index.php/about (Please only refer to the Home and about us page, both of which are not finished) Our current logo which I have uploaded we don't like because: 1) It does not show a strong brand, text and logo is too thin 2) it is too corporate. We are a fun, but professional, friendly company 3) The logo gets lost on social media and website. Because it is not strong We would like our new logo too: 1) Be immediately strong, and eye catching 2) Have something that can be used as a favicon, usually the start of the logo or smaller design next to text 3) Show that we are a fun, professional company that work with small businesses The tag line we use is: Grow your business. However, its not something, we think would work with the logo design.

Target Market(s)

Small business in the UK

Industry/Entity Type

Digital Marketing

Logo Text

Sprida

---

Logo styles of interest

---

Font styles to use

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• See description

Nice to have

• See description

Should not have

• We don’t like the current logo at all. And we don’t want all the text capitals - See description
• Do not use any kind of logo generator or stock images and illustrations. We know what they look like and we test every image in a tool which compares to Google images.

---

Files