• £180

• 21 designs

• 7 designers

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Graphic Design Brief

Three wine labels are required for a White, a Rose and a Red Wine in a range.

The range is going to be called Pendragon and should have a heraldic / Arthurian essence but in a contemporary style.

The three wines are proposed as:
1. Age of Promise - white wine
The story here is that a dragon-shaped comet is seen in the night skies and this heralded the Age of Promise and the coming of King Arthur.

2. Age of Enchantment - rose wine
This is about young love, romance, with styling compatible with the Age of Promise.

3. Age of Valor - red wine
Here we have the coming of age and learning to overcome adversity in heroic style. Again, styling to be compatible with the Age of Promise/Enchantment.

Target Market(s)

Millennials and young professionals

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Range Name
• Image appropriate to each wine title
• Wine Name
• Each label needs to be unique

Nice to have

• One item that can be foiled on each label

Should not have

• Cluttered imagery
• Designs too similar to each other