Construction Haulage truck company needs a creative logo design
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This customer received 177 logo designs from 75 designers. They chose this logo design from teslaone as the winning design.
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Logo Design Brief
We need a logo designed for a new company that incorporates our construction plant machinery transport service called 'NEXUS HAULAGE'. Basically, we move heavy machinery from one location to the another with our trucks for a rental fee. This logo needs to be creative and different from other transport trucking companies. The design should reflect quality and great service. We do not want the 'X' to be differentiated from the rest of the word NEXUS. Feel free to display the logo in all caps or some lower case. e.g. 'NEXUS HAULAGE' or 'NEXUS Haulage' or 'nexus haulage' if it works best with your design.<br/>This logo will be the focus and should be designed to stand out! So a point of difference is what we are looking for.
Updates
Gathering more feedback
Target Market(s)
Companies and individuals who own heavy machinery (excavators, bobcats, forklifts etc.) and general machinery that they require to be relocated. This could be a construction building company, machinery sales company, or logicist of some sort.
Industry/Entity Type
Machinery
Logo Text
NEXUS HAULAGE
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Font styles to use
Other font styles liked:
- Fonts with clean straight lines, no tails, italics, or flicks etc.
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The design should reflect quality and great service. This logo will be the focus and should be designed to stand out!
- So a point of difference is what we are looking for.
- Please no basic designs, we could have done that ourselves, please be creative.
Nice to have
- Something that reflects heavy machinery but not specific such as just an excavator or bobcat. Maybe a universal symbol that people can look and know it means heavy machinery. Please don't put just a truck, this is pretty common with competitors.
Should not have
- We do not want the 'X' to be differentiated from the rest of the word NEXUS.
- Specific just an excavator or bobcat or truck.