• NZ$300

• 189 designs

• 87 designers

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Logo Design Brief

Now approaching 30 years in business, powered by innovative, industry leading product design, uncompromising quality and honest ethical business practices, Safety Step is widely appreciated as the standard bearer in the international anti-slip business, the Mercedes of the pedestrian safety world if you like.
We need a new logo, a simple statement of quality, dependability, effectiveness and long lasting value. The place you go to get honest help and dependable solutions.
We manufacture anti-slip products to fit to stairs, ramps, ladders, trains, airplanes, monster excavators, railway stations, fire engines, shopping centres schools, swimming pools - in fact if you can walk on it then we have an anti-slip solution to stop you slipping over on it.
People who value great design, even better manufacture quality, and outstanding lifetime value buy Safety Step. Others may choose to buy low cost, low performance alternatives but face regular and repeated replacement.
We are looking for a simple, effective and enduring logo to replace the one we implemented many years ago when the company was smaller and leaner.
We would also like to consider a by-line phrase to run with the logo.
Our website is at www.safetystep.com
What have you got?

Logo Text

Safety Step

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clear simple look.
  Uncomplicated.
  Able to be recognised when produced at small size eg. on company shirts.
  Still looks good when enlarged on side of a vehicle.

Nice to have

• Our product is associated with yellow colour. Yellow is the international colour for marking pedestrian areas and our main selling stair cover is yellow (see our website - industrial stair nosings)
  To achieve anti-slip there must be improved traction. to get improved traction you need increased texture on the walking surface - Safety Step creates textured walking surfaces.
  

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Files

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