• US$300

• 324 designs

• 129 designers

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Logo Design Brief

In business for nearly 50 years, Handi-Hut designs and manufactures aluminum and steel bus shelters, kiosks, smoking shelters, bike shelters, bike racks, walkway coverings and other enclosures. We are a key player in the industry with a sterling reputation, a recognizable “brand” and product placement in all 50 states. Our dynamic new owner is intent on bringing our image up to date. Starting with our logo, we are changing everything including our website and all graphic materials.

Handi-Hut is a one stop provider of all kinds of shelters for almost any application. We’re known for quality, reliability and innovation in design. Our customers are facilities managers, landscape architects, businesses, universities, building managers, municipalities and transportation companies that primarily seek us out online. We require a logo that is legible, current and memorable. Visit our website www.handi-hut.com to see our current identity and product line. While you’re at it, see our sister company, www.velodomeshelters.com for our extended product line.

1. Use a red and black as the main colors and additional colors if your design calls for it.

2. The logo will have to read well on screens as well as on trade show signage, stationery and the like.

3. We may use the byline “Covering America since 1971”. We’re open to your suggestions.

4. The logo should convey that we manufacture shelters.

5. Keep it legible, simple and original (copyright and trademark worthy) Handi-Hut must own all rights to the design.

6. Consider lowercase and uppercase options Handi-Hut or HANDI-HUT or handi-hut

Good luck! We will ultimately need stationery, identity usage guidelines and ongoing graphic design services.

Target Market(s)

Most of our sales are on the web. We are specified by architects to facilities managers to business people.

Logo Text

Handi-Hut (optional byline "Covering America since 1971")

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A visual reference to what we manufacture (a "shelter" company). Red as a main color (you may choose the red). Clear and simple design, friendly, relatable and original. Must be copyrightable.

Should not have

• Pre-made icons, stock logos or anything unoriginal.

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Files

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