Dental office needs a newspaper ad to encourage new patients to join our practice

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This customer received 14 newspaper ad designs from 7 designers. They chose this newspaper ad design from Schöpfer as the winning design.
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Newspaper Ad Design Brief
"October Teeth Whitening Special" Call today to schedule your next dental cleaning and exam and receive a free bleach kit. (small disclaimer at the bottom of the ad) Dr. Damon and his staff follow the most up-to-date CDC infection control guidelines to protect our patients from CoVid-19 exposure. We offer a full spectrum of dental services including oral surgery, implants, root canals and cosmetic crowns and bridges. Our staff of licensed dental hygienists provide continued periodontal care for the healthiest teeth and gums. Visit our website. These are just some ideas you might be able to use. Also mention that most insurances are accepted. Emergencies and new patients welcome. As softer southern style motif like in our website can be used as a backdrop. The color scheme of the business logo and stationery is the same as the website.
Target Market(s)
All ages, local population 8,000 southern farming community. White Hispanic older population. Not oriented towards children.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Nice color. See our website at damondentalcare.com for basic image of practice
Nice to have
- It will be a quarter to half page in a local newspaper, so it can be good sized with plenty of print an graphics