• US$140

• 21 designs

• 4 designers

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Landing Page Design Brief

I need a landing page for lead magnet download and email capture. Prospects will get here from FB ad. Landing page should be clean, simple and aimed at parents of Algebra 1 students. I will attach logo. Please use logo brand colors and fonts. The final design should be clear, easy to understand with struggling students and parents that don't know how to help. Copy should include: (lead magnet download info:) Word Problem Survival Kit with examples AND solutions, Conquer word problems with a step by step guide written by former teacher and full time math tutor.

Target Market(s)

Parents of struggling high school math/Algebra 1 students

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• address pain points of:
  struggling students
  word problems causing angst
  parents not knowing how to help their child
  
  be clean, simple and easy to see what my message is via copy, images and feel of page
  
  brand colors (ffffff, 5f5e60, 00a99d)and fonts (questrial, glacial indifference and arimo) from attached logo
  
  clear call to action (download the pdf/lead magnet)
  

Nice to have

• bulleted points, not too wordy but clear message
  
  related images/teens/struggling with math
  
  my headshot if it looks appropriate on page
  
  (I will likely have revisions once I see the first draft)

Should not have

• crowded
  hard to read
  message hard to decipher
  busy
  unclear call to action
  

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Files

Download all files - 1.8 MB