NUTRABYTES FOOD SUPPLEMENT LABEL DESIGN

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This customer received 80 label designs from 10 designers. They chose this label design from Nicol Designs as the winning design.
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Label Design Brief
THIS PRODUCT LABEL DESIGN IS FOR THE UNITED KINGDOM AND EUROPEAN MARKET (NOT THE UNITED STATES OF AMERICA MARKET)
Label design for a FOOD SUPPLEMENT product: VEGAN A-Z MULTIVITAMIN & MINERAL COMPLEX
This is the first product in our range of products and I would like a label design which I should be able to use for all my products to create a strong brand identity simply using a colour variation on some of the design elements and text. For example, there should be a colour band at the bottom of the label and product name should be in the same colour as that colour band.
- All design elements, fields and text should be editable on the template
- I really like the label designs used by www.nutravita.co.uk. If a similar design template can be created then that would be perfect, obviously with some changes as to not look like a copy.
- The label design should be colour coded for different products.
- Design background should be white - glossy white.
- The name of the brand is NUTRABYTES (artwork logo and name have been uploaded as a .png file)
- The website address of the company is www.nutrabytes.com (this is still be to developed and published)
- The logo of the company is uploaded (.png file)
- Use the leaf design as a transparent logo (nutrabytes_logo_2) in the front section (bottom right)
- the main logo of the brand is nutrabytes_logo
- there are two possible options to write the name of the brand (nutrabytes_brand_1 or nutrabytes_brand_2). Would like to see options using both.
- Label Specifications:
• Artwork MUST be supplied PRINT READY, HIGH QUALITY and in either (Flattened .PDF) OR (.PNG) formats.
• If artwork is created using a vector program (ADOBE illustrator), please ensure ALL FONTS HAVE BEEN OUTLINED.
• If artwork is created using vector program (ADOBE illustrator), please ensure ALL IMAGES HAVE BEEN EMBEDDED INTO THE FILE.
• If using black in your design please use the TRUE BLACK colour code (R.G.B = 18.17.12) (C.M.Y.K = 75%. 68%. 67%. 90%).
• Please ensure the colour profile is set to RGB as our printers print in that colour profile.
• The minimum text size that is acceptable on all labels is 3.7px. Any text smaller that this will result in legibility and printing issues.
• Bleeds are not required, but a 3mm safe text area (i.e no text) from the edge of the labels are required.
• The label dimensions must be exact to the requirements of our label stock as noted below.
Label Size: 251mm x 105mm Landscape
(Please allow a 3mm safe text area, from edge of the label. (Bleed not required)
Bottle Size: 155mm Height x 81mm Width
Label colour theme: #9f0e31 (Hex Colour Code)
CENTRE PART OF LABEL
- Company Logo
- Company Brand Name
- Quality Assured / Certified icon (top right-hand side of the front section of label)
Product name (as below):
VEGAN
A-Z MULTIVITAMIN AND MINERAL COMPLEX
WITH TURMERIC AND CITRUS BIOFLAVONOIDS
26 ESSENTIAL ACTIVE NUTRIENTS PER SERVING
The key selling points that should be highlighted on the middle section of the label are:
(1) COMPLETE SUPPORT FOR THE MIND, BODY AND IMMUNE SYSTEM
(2) GMO & GLUTEN FREE INGREDIENTS
Additional Information on the front section of the label:
- FOOD SUPPLEMENT (to be mentioned at the bottom of the section)
- 360 VEGAN CAPSULES
Weight: 260g e
RIGHT SIDE OF PRODUCT LABEL
NUTRITIONAL INFORMATION
Serving Size: 2 Capsules
Servings Per Container: 360
Active Ingredients Amount Per Serving *NRV
Vitamin A 80 µg 100%
Vitamin B1 (Thiamin) 1.1 mg 100%
Vitamin B2 (Riboflavin) 1.4 mg 100%
Vitamin B3 (Niacin) 16 mg 100%
Vitamin B5 (Pantothenic Acid) 12 mg 200%
Vitamin B6 (Pyridoxine Hydrochoride) 4.2 mg 300%
Vitamin B12 (Cyanocobalamin) 2.5 µg 100%
Vitamin C (Ascorbic Acid) 80 mg 100%
Vitamin D3 (Cholecalciferol from Algae, Vegan) 5 µg 100%
Vitamin E (DL-Alpha Tocopheryl) 12 mg 100%
Vitamin K1 75 µg 100%
Magnesium 60 mg 16%
Zinc 10 mg 100%
Calcium 112 mg 14%
Manganese 2 mg 100%
Iron 14 mg 100%
Folic Acid 200 µg 100%
Iodine 150 µg 100%
Copper 1 mg 100%
Selenium 55 µg 100%
Biotin (D) 50 µg 100%
Turmeric 50 mg **
Citrus Bioflavonoids 14 mg **
L-Glutamine 5 mg **
DL-Choline Bitartrate 20 mg **
Grape Seed Extract 600 mg **
*NRV = Nutrient Reference Value
** No NRV Established
mg = milligram
µg = microgram
Ingredients: Vitamin A (Retinyl Acetate), Vitamin B1 (Thiamin), Vitamin B2 (Riboflavin), Vitamin B3 (Niacin), Vitamin B5 (Pantothenic Acid), Vitamin B6 (Pyridoxine Hydrochoride), Vitamin B12 (Cyanocobalamin), Vitamin C (Ascorbic Acid), Vitamin D3 Oil Powder (Cholecalciferol from Algae), Vitamin E (DL-Alpha Tocopheryl), Vitamin K1, Magnesium (Magnesium Oxide), Zinc (Zinc Citrate), Calcium (Calcium Carbonate), Manganese (Manganese Gluconate), Iron (Ferrous Fumarate), Folic Acid, Iodine (Potassium Iodide), Copper (Copper Citrate), Selenium (Sodium Selenite), Biotin (D), Turmeric Root Powder (Curcuma Longa), Citrus Bioflavonoids, L-Glutamine, DL-Choline Bitartrate, Grape Seed Extract (Proanthocyanidins, Polyphenols), Vegetable Capsule Shell (HydroxyPropylMethylCellulose), Nu-FLOW (Anti Caking), Rice Bran Flour (Bulking).
Vectors (icons):
- Made in Britain/UK icon
- Good Manufacturing Practice (GMP) icon
- Recycle icon
Manufactured in the UK for:
HEALTH AND VITALITY BYTES LTD
P.O.Box 1234, London, HA6 1LD
United Kingdom
LEFT SIDE OF PRODUCT LABEL
Our Promise
We at Nutrabytes are committed to providing you with products that use the highest quality ingredients, are ethically sourced and manufactured to GMP industry standards. All this goodness is delivered to you within a vegetable capsule with no synthetic fillers or binders.
Our A-Z Multivitamin and Mineral Complex provides both men and women with the 26 most vital and essential vegan, vegetarian, gmo free and gluten free nutrients offering a multitude of health benefits with high bioavailability and easy absorption. We have also added Turmeric, Citrus Bioflavonoids, D-Biotin, L-Glutamine, DL-Choline Bitartrate and Grape Seed Extract to further support and boost your mental, physical and immune health.
Suggested Use: Take 2 capsules daily with a full glass of water preferably with a meal.
Storage: Keep out of direct sunlight in a cool dry place. Keep away from children at all times. For best before end and batch number see below.
Caution: Do not exceed recommended dosage. If you are pregnant, breastfeeding, taking prescription medication or under medical supervision, it is advisable to consult a GP or Health Practitioner prior to taking any supplements. In the event of an adverse reaction discontinue use and consult a GP or Health Practitioner immediately. Not suitable for persons under the age of 18 years. Do not use if seal under cap is broken.
FOOD SUPPLEMENTS SHOULD NOT BE USED AS A SUBTITUTE FOR A VARIED AND BALANCED DIET & HEALTHY LIFESTYLE.
Bar Code: Insert a sample bar code with a 13-digit sample EAN number
For more information visit www.nutrabytes.com or scan the QR code below:
QR Code (Scan Me): To be inserted.
Vectors (icons):
The following icon vectors should be used on the product template:
- Vegan friendly
- Vegetarian friendly
- GMO free
- Lactose free
- Gluten free
These icons should be placed vertically, on a solid coloured band (which is the colour band of the product)
NO COLOURING, ARTIFICAL FLAVOURING AND PRESERVATIVES
Space to be left at the bottom of this section (white clear space) for the manufacturing info, including best before date.
Updates
Low designer entries
Target Market(s)
United Kingdom and Europe
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Elegant Label Design. Glossy White Background. The colour code for this product is 9F0E31. This colour should be used on the band at the bottom of the label, main product (Vegan A-Z Multivitamin & Minerals) name text and the band of this colour going down from top to bottom which should separate the centre section of the label with the left side of the label.
Should not have
- No pictures of fruits, etc. We don't want any pictures of berries, fruits, etc, on the label.