Logo for Wine retailer product feature - THE VAULT
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This customer received 167 logo designs from 79 designers. They chose this logo design from Grapi as the winning design.
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Logo Design Brief
This logo is for a product feature that is a wine vault. The "the" should be small and the "vault" should be emphasized. We would like the image mark to be separate from the text. We like the idea of a using a vault door handle (wheel style), but we are open to exploring different ideas. It could perhaps feature a wine bottle, but we don't want it to be cheesy - it should look high end or more classy.
Target Market(s)
Up market consumers, baby boomers + Gen X
Logo Text
THE VAULT
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Small "THE", large "VAULT"
Icon mark above text
Nice to have
- Perhaps feature vault door handle
Perhaps feature wine bottle