A new logo for a new business, Improbable Works.
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This customer received 140 logo designs from 75 designers. They chose this logo design from Janteloven as the winning design.
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Logo Design Brief
We are looking for a logo for a new business, Improbable Works. The company works on advanced development projects - new products and new innovations - through the creation to commercialization stages. The logo should include the name and an image that reflects a future or forward looking perspective.
Note... I have uploaded the logo that is being replaced. While we like it - and it is a visual representation of a plane breaking the sound barrier - it does not work well in all mediums (specifically embroidery). So, an option is a visual representation of something at the point of breaking through a problem/opportunity.
Logo Text
Improbable Works
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- I prefer blue or green as the primary color and then am open to whatever accept or support colors the designer prefers.