• US$175

• 79 designs

• 44 designers

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Logo Design Brief

We are a firm that invests in small, family owned businesses named Spire Industries. The name Spire came as one of the founding partners was hiking through Torres del Paine in the Patagonia region of Chile earlier this year. The summit of a particular hike was at the base of the Torres, or Towers (in English) which are sometimes also called Spires. We would like the logo to be light and minimalistic using the outline of the three - four "Spires" (feel free to use either 3 or 4 of the Spires depending on your vision) in the picture attached to be the primary symbol for the logo. The ethos of the brand identity is a mix between aspirational and stability. Business owners look to sell their businesses to us after spending their entire careers building their business--we ensure their legacy is secured. The aspiration is two-fold: 1) the business owner can begin to dream / aspire for what retirement will look like for him after he has sold his business and 2) we as the successor of his business will be carrying the mantle of growing the company and taking it to the next level. The stability comes from the fact that we are experienced investors who know what it takes to build a multi-generational company. We are not looking to flip businesses for a quick profit, but to buy and build businesses that will exist for generations to come.

Target Market(s)

Aging Entrepreneurs / Business Owners

Industry/Entity Type

Financial / Investments

Logo Text

Spire Industries with the minimalistic outline of the three or four Spires as described above

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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