• A$110

• 52 designs

• 23 designers

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T-shirt Design Brief

Hi, we are wanting an iconic design for a t-shirt startup. The design needs to be a surf style tee and be minimalist in style - not overdone.

Things we would like;

- strong use of typography and iconography
- design works equally well in one color or multiple
- try to use a wave, a tree (or trees), a hill (or hills) and possibly the sun in the design. Note: please do not use mountains.
- graphical elements are outlines, for example, a tree as an outline, not a literal picture of a tree.
- For the trees, please use a Norfolk Pine (famous in our region), normal pine trees or some palm trees.

Things we do not like;

- use of stock t shirt graphic libraries
- too many colors
- too busy a design

The design can potentially be split into different parts, for example; one component for the chest and one for the back, or it can be one design. (please see attached examples)

The design needs to be supplied in .ai format with the layers intact. This will give us the option to select parts of the design and change the colors as needed for different colored t-shirts. Please also specify the fonts used in the design in case we wish to print some words elsewhere on the t-shirt.

Please use the following words in the design;

" The Coast "
"Ocean Waves and Trees for Days"

If you think the design is better served with fewer words please try;

"Ocean Waves and Trees for Days"

or just;

"The Coast" , "Ocean Waves"

The message is to tie in the ocean and the beautiful countryside found here. Please use the best of your design skills to make this work. LESS IS MORE. We would prefer a design with fewer elements and outstanding typography to a busy design with average typography.

Target Market(s)

20-35 year olds

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Strong design sense, a relaxed but cool vibe.

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Files

Download all files - 0.9 MB