Ibiza 2022 HANG TAG for beach tunics, beach dresses, kaftan dress and means colorful beach shirts

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by danstudio on Tuesday, January 18, 2022

Hi. May I ask a few questions about the briefing? I understand the visual idea you would like to see on the art, but could you clarify what the Hang Tag should communicate? E.g. Would the tag be a reinforcement for the brand (have just the logo in it) or should it have some other message/ text in it?

Thank you,


by Project Owner on Tuesday, January 18, 2022

Hi, the "main image" in our image briefing
was the hang tag from last year.

We would like to update and try to stay similar
Stay in blue and with our YANGZOM logo - actually
Was not planed additional text.

We don't want to really send message out there,
Brand is still new and small but well know in Ibiza.

OK, you could use "follow the sun" we attached
The image file ....this was our cotton. bag with blue print
You could integrate this and do kind of combination of
Both

We would like to keep the ibiza map but you remove
the aqurell erect and add instead small details inside the map
Or place the map in heart or some how overlap both.

But try to stay clean with similar blue to "main image"
you can add tone or shades of blue
Or one more colour

We selling summer dresses in beach boutiques
in beach clubs in Ibiza - so need to be fresh,
light and simple - but cath the eye
and follow on the old story somehow (main image)

Hope helps!


by Anooshaa on Wednesday, January 19, 2022

Hi,

As per your brief, I have submitted the designs, please have a look and gave your precious feedback for submitted design, as still, we are working on your project, so if you have any specific requirement please let us know so we can incorporate on rest of design on which we are working for you.

Thanks and waiting for your valuable feedback


by Project Owner on Wednesday, January 19, 2022

Dear Anooshaa, appreciate your help! I would 100% agree if this would be t-shirt brand. But I dont think this is what we are looking for here. Look we need something more delicate, in connection to sand & sea, heart, waves, sun (I put some elements in design brief what we expecting to see) you dont have to use all, I would be happy to see heart out palm leaf or some "eye" in heart or in the map so small details. We selling delicate lace dresses, cotton tunics, very delicate and feminine products. We are more bohemian chic with attention to contemporary and traditional details from textural elements to intricate embroideries, but not really hippy. Hope this was helpful. I hope to hear from you soon. With gratitude Tom


by Anooshaa on Wednesday, January 19, 2022

Hello

Thanks a lot for your valuable response , and definitely your response is very helpful to us we are working your response and soon we will submit new design which matches your requirement and you'll love it


Thanks


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