Logo design for a company of car accessories

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This customer received 197 logo designs from 57 designers. They chose this logo design from K.Ranj Designs as the winning design.
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We need a new, more modern logo for a car accessories brand: Billat. This brand is the trademark of the company Plastic Billat and has existed for more than 50 years. Billat has several product ranges: body protection, cleaning brushes and winter accessories (ice scraper, snow brush, sleds, shovels...). . Billat is a French brand and the products are made in France since 1973. We are looking for a logo related to the automotive world and why not the made in France. The logo should reflect the quality and seriousness of our products.
The logo should mainly consist of our Billat brand. It could be elegant with references to race or cars.
The logo must have a rooster on it. He can be cartooned or more serious and graphic.
Updates
Design de mauvaise qualité
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Target Market(s)
Products in stores, major parts are masculine people
Industry/Entity Type
Car accessories
Logo Text
Billat
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Name of the brand
Nice to have
- A roost on it
Should not have
- No tire logo