• C$165

• 150 designs

• 62 designers

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Logo Design Brief

Project Overview: We need a logo design for a new company targeting law firms in USA.

Goal: The final design should communicate growth and prosperity.

What we do: We help law firms grow by getting them more potential new client calls, helping them close more business, and become more profitable. We provide marketing lead generation services including marketing strategy and planning, Google Ads, local SEO, website design and development, and sales process improvements.

Primary target audience: small - mid-sized consumer-based law firms (criminal defense, personal injury, family, labor, immigration, litigation) with ~5-25 staff.

Secondary target audience: small to mid sized corporate law firms

Tone: Modern, premium, professional but at the same time not too serious since we are a marketing company. More on the playful side is good. Hopefully, that makes sense and is not conflicting.

Please be creative and experiment with colours! I am open to going outside of the box.

Imagery: You could try using business/marketing symbols that indicate growth such as growth arrows. If you can find a way to incorporate small legal symbols in the letters that could be neat too. For example: books, justice scale, hammer etc.

Fonts: Modern fonts. I would like to see "Marketing Team" emphasized, not "Law Firm". People should know right away that we are a marketing company, not a law firm.

Thank you for your design! I look forward to it!

Target Market(s)

Primary target market: Small to mid sized consumer based law firms. Practice areas: criminal defense, personal injury, family, labor, immigration, bankruptcy, and litigation. Secondary target market: small to mid sized corporate law firms.

Industry/Entity Type

Marketing

Logo Text

Law Firm Marketing Team

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.