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Graphic Tees for Sandstone Goods + Trading
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This customer received 67 apparel designs from 23 designers. They chose this apparel design from Letterdot as the winning design.
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US$290
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67 designs
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23 designers
Apparel Design Brief
We’re a lifestyle retail brand based in Bakersfield, California and items we’re looking to sell include:
- T-shirts
- Tote bags
We would like to have the following included in your design proposals:
- 1-2 colors only (neutrals are best)
- Nostalgic/Southwest style imagery. Please see attached image references/samples.
- Imagery should be illustrative in nature and could include (but not limited to) roadside gas station of the 50’s and 60’s; vintage roadside farm-fresh fruit stand, iconography similar to native southwest tribes; etc.
- The overall design should include the brand name somewhere: “Sandstone Goods and Trading” with the word Sandstone taking priority over the other words. The “and” can be written in letters or symbols &, or +
- Text could also include “Bakersfield, California” or “Bakersfield, CA”, or “Bako - Cali” if it fits into the design nicely.
Updates
A few designers have requested an extension to submit designs.
Target Market(s)
Target customers range from 25-55 years and 95% are female.
Font styles to use
Other font styles liked:
- Fonts are open to the design aesthetic
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Vintage texture & overall feeling.
Nice to have
- Designs should feel like cool Coachella band merch, vintage city tees, or gas station t-shirt, or very SoCal vibe.
