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Creative amateur theater group needs a multi-purpose logo design
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This customer received 175 logo designs from 51 designers. They chose this logo design from DesignFriday as the winning design.
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US$150
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175 designs
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51 designers
Logo Design Brief
The community theater group needs a logo that can be used on playbills, flyers, posters, stationary and any other marketing materials. It should be readable even if it is as small as an inch.
The logo should be graphically modern, upbeat and multi-colored, but also work in black & white. It must contain the classic "comedy/tragedy mask" symbol that features half a happy face and half a sad face, in a clean modern interpretation. There should be a tear under the eye on the sad side.
A big challenge is that the group has a long name; "Connestee Amateur Theatre Society" that should be incorporated into the logo. However, on some occasions the logo may be used without the name. Unfortunately, we CANNOT use the abbreviation; "CATS" as that is the name of a specific play and would be confusing. Since the group has been around for a long time it would be nice to incorporate "Since 1986" in some way.
The final design should be dramatic and communicate emotion and excitement. We have included a sample of a logo that contains many of the creative elements FOR INSPIRATION ONLY. Although it was altered, the base logo is already in use.
We look forward to working with you on this exciting project. Feel free to communicate any comments or questions that you may have.
Dean
Updates
A couple of reasons… 1) The wife of the decision maker for the theater group was admitted to the hospital today so he can’t focus on the project until she is stabilized. 2) I am the liaison for the project and I will be traveling for a good part of the week. For the above reasons, we respectfully request an initial extension.
Target Market(s)
50+ Retirees
Industry/Entity Type
Theater - performing arts - stage performance
Logo Text
"Connestee Amateur Theatre Society" and "Since 1986"
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Comedy/tragedy theater mask with tear under eye on sad side.
Nice to have
- That the viewer will be able to tell that it’s about theater with it without incorporation of the name
Should not have
- Initials for name - please don’t use “CATS”
