NextGen Hoops - Startup youth basketball brand needs a logo design

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by RS_Design on Monday, March 4, 2024

feedback me on design 32471518 and 32471519 , thanks


by Project Owner on Monday, March 4, 2024

Thanks for all of the submissions. Seeing some positive things, but to focus the direction a little more I have included 2 new files in the brief, a rough sketch and a 1:1 idea. So far I have had a preference for the designs with clean full name text in all caps with NEXTGEN as the main line and HOOPS as a sub-line underneath. I would just like to see slightly more character in the text, similar to the style in the sketch in the brief (angled corners, creative letter segways, etc).

For the 1:1, try to play around with concepts that are self contained, include NG or NGH as clear brand identifiers, and maintain the character of the full text (clean line work, less curved lines). See the 3D idea file for inspiration (that hexagonal shape as a 2D design idea is interesting as well). A very unique abstract would work as well, but so far I haven't seen anything unique enough to warrant not including concrete brand identification.


by Ashani Bhattacharya on Tuesday, March 5, 2024

plz chq #32480051


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